Web Design & Development
Solution-Based Web Design with Targeted Engagement
Solution-based web design is a strategic approach that ensures your website is not only visually compelling but also strategically aligned to achieve your business goals. By focusing on user engagement and conversion optimization, our strategy leads to higher customer satisfaction, greater online visibility, and sustainable business growth.
- Custom web development that caters to your business needs
- Branded design to establish and strengthen your online presence
- Websites created to be flexible, resilient, and grow with your business
- Ongoing services to continuously improve lead generation and revenue growth
Web Services
Breakpoint provides cost-effective, enduring solutions to establish and maintain a professional, resilient online presence for your business.
Our Process
Our Design Approach
Breakpoints’ strategic design approach ensures that your online presence is specifically tailored to achieve your goals and flexible enough to adapt and grow with your business.
Goals & Objectives
Whether it’s offering services, selling products, sharing information, or generating leads, we tailor our design strategy to align with your business objectives and goals.
Content Strategy
We research, develop, organize, present, and optimize content effectively. This includes creating compelling copy and curating engaging images and multimedia elements that convey your brand and message.
User-centric Design
We put your viewers first by creating intuitive, user-friendly navigation and layouts developed for your specific audience to enhance conversions.
Visual Appeal
We focus on aesthetics, using appealing visuals, a harmonious color scheme, and typography that compliments your brand.
Brand Consistency
Your website is an extension of your brand identity. We ensure the design and content aligns with your brand’s values, mission, voice, and messaging, and resonates with your target audience.
Mobile-Responsive
Our websites are designed to adapt seamlessly to various mobile devices to ensure that you can reach viewers wherever they are.
SEO Foundation
We implement SEO best practices from the very beginning of your site build to enhance your websites organic visibility in search engines.
Performance Optimization
We enhance site performance by providing optimal site settings from the start, installing compressed font formats, correctly sizing and optimizing images, and auditing and adjusting content to reduce load times. We also utilize proprietary coding and specific plugins to further enhance load time and page speed.
Future-Proofing
We design with an eye on the future utilizing CMS development to ensure that your website remains adaptable and relevant. Our Evolution management services provide you with the flexibility to adapt your site to emerging design trends and adjust content as needed as your business changes or grows.
Ready for your website to take your business to the next level?
Request your complimentary Zoom consultation today.
Personalized approach with end-to-end solutions.
We offer a personalized approach deeply rooted in understanding and addressing the unique needs of each business.
Creating an effective website requires a combination of creativity, technical expertise, and strategic thinking to craft a unique and tailored solution that aligns with your brand, goals, and audience. From initial concept development to final implementation, meticulous attention to detail and organizational planning are essential to ensure the website meets those needs.
Our end-to-end solutions ensure that you have a reliable partner in managing all aspects of your web presence, freeing you to focus on your core business. Our ongoing support and management services mean your website will continue to evolve and perform optimally, keeping you ahead of the competition and ensuring sustained success.
Three Steps to Web Success
We utilize a strategic approach to web design.
Purpose
Defining your website's purpose entails identifying business challenges that need to be addressed or resolved.
Goals
Setting clear goals and objectives enables us to develop a focused design approach with measurable results.
Strategy
We tailor a design strategy that aligns with your goals and objectives, and effectively targets your desired audience.
Solutions
We then implement an actionable plan to efficiently achieve your current goals and provide ongoing services and solutions.
We set your site up for success from the start.
Setup
Most sites are never correctly configured from the start so fail to gain traction regardless of SEO and marketing efforts.
Content
We review, revise, and develop quality content because it plays a significant role in the overall value of any website.
Performance
We utilize plugins and custom coding to improve load speed, reduce data bloat, and enhance capabilities and performance.
Optimization
We prioritize SEO by researching relevant keywords, optimizing URLs and meta tags, and ensuring mobile-responsiveness.
We offer ongoing services to future-proof your investment.
Maintenance
Our Maintenance plans offer an affordable suite of services aimed at ensuring that websites remain secure, up-to-date, error-free, and optimized for performance.
Management
Our Management plans offer comprehensive support beyond routine maintenance and provide proactive oversight and a constant cycle of site improvements.
Support
Human support services are indispensable as they allow for personalized assistance, expertise, and custom solutions to effectively address your specific needs.
