Web Design & Development / WordPress

Web ReDesign

Redefining Your Web Strategy

Solution-based web design offers significant benefits for web redesign projects. By prioritizing a thorough understanding of your business’s unique challenges and objectives, we can tailor our approach to address specific pain points and capitalize on growth opportunities. 

Through meticulous planning and execution, we can revitalize your web presence to enhance user experience, improve conversion rates, and strengthen brand identity. Our personalized strategies ensure that your redesigned website not only meets but exceeds your expectations, positioning your business for sustained success.

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Re-designs present the perfect opportunity to get your site back on track; and reassess your goals and objectives, re-evaluate your target audience, and re-align your website with your brand identity. Get better performance and conversions from a solution-based, goal-oriented design strategy.

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What we offer:

Get Better Performance

Attract your target audience.

The primary goal of any web design project is to capture the viewer’s attention. Just as people tend to judge a book by its cover, the initial impression of your website has a mere three seconds to leave a lasting impact on your audience. However, it is the content that truly engages them. Balancing design and content is key to creating a successful and engaging web presence.

Create awareness, trust, and recognition.

Your brand is one of the most important assets of your business, and your website is often the first interaction customers have with you. However, no one finds your brand and immediately buys from you. Your website is where you establish your competitive differentiation, increase awareness, build credibility, and establish authority in your marketplace.

Convert viewers into customers.

Deliver what your audience desires and capture their interest with exceptional design, well-structured layouts, intuitive navigation, and tailored content. Sustaining audience engagement lays the foundation for lasting relationships, cultivating loyal followers, generating valuable leads, and ultimately boosting revenue.

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Increase long-term engagement.

Enhancing the user experience with interactivity, ensuring fast page loading, and regularly updating content are key factors in retaining customers. However, a well-maintained, efficient, functional website is ultimately a better site.

Make your site work for you.

Your website is a dynamic marketing tool and far from a static billboard. It serves as an ideal platform for streamlining your workflow, automating processes, tracking engagements and sales, and establishing instant connections with your customers. Through strategies like showcasing your products or services, regularly updating content, and providing special sales or promotions, you can effectively engage with visitors and convert them into valuable customers.

Our Process

Key Factors:

1. Define What Doesn't Work

Recognizing what doesn't work on your current site is half the battle. If the site design doesn't align with your brand, resonate with your audience, lacks a professional appearance, isn't mobile-responsive, or struggles to convert viewers, are all starting points for identifying challenges to be addressed.

2. Set Goals & Objectives

Defining your current challenges, studying competitors' sites, and gathering insights from analytics data all contribute to building a clear set of goals and objectives for rebuilding a more effective website.

3. Develop A Design Strategy

The development of a design strategy is a multifaceted process meticulously crafted to ensure that the new web design not only meets its objectives, but also seamlessly aligns with your brand and resonates with your target audience. The end result is a website that delivers a more effective and engaging online presence.

4. Implement The Plan

Implementing the design strategy is the pivotal phase where we organize your content, create the site layout, design an overall look and feel, and develop the functionality required for the desired performance and outcome.

Ready to Take The Leap?

Find out how Breakpoint can make your website work for you.
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Office Hours: 9am ~ 5pm PST
Monday – Friday, Closed Weekends
Location: Sacramento, CA